Trek partners with UW–Madison to show health, climate benefits of bicycling

Researchers from the University of Wisconsin-Madison have teamed up with global bike company Trek Bicycle on a new research endeavor that demonstrates the potential health and environmental benefits of cycling. Partially funded by Trek, the research conducted by the Health Oriented Transportation Initiative (HOT) at the UW-Madison Global Health Institute shows that increasing cycling and decreasing routine driving is an effective way to improve human health and combat climate change.

UW–Madison’s impressive economic impact

We’re proud to share UW–Madison’s most recent Economic Impact Report, which reinforces UW–Madison’s impact in both the private and public sectors and demonstrates the many ways we support prosperity across the state of Wisconsin. We thank all of our partners that have helped accomplish this achievement.