University-Industry Engagement Advisor: OBE’s Garnetti on due diligence
In an article featured in the July 2023 issue of University-Industry Engagement Advisor, OBE Managing Director John Garnetti shares his insight into vetting potential industry partners. In particular, he highlights OBE’s iterative approach to “Identify, Investigate, Implement, and Improve” partnerships, beginning with the company perspective and matching it to UW–Madison’s unique capabilities. He adds: “[OBE] …